IMPORTANT: Ensure your email domain is authenticated through GoodTime
Last updated: October 6, 2026
IMPORTANT: Ensure your email domain is authenticated through GoodTime
Gmail and Yahoo are enhancing email security by introducing new requirements for bulk senders, aimed at reducing spam and ensuring sender authentication. These measures aim to improve email hygiene and enhance user experience. This affects all bulk email senders, regardless of what platform they are sending emails through.
As a result, GoodTime customers must ensure their email domain is properly authenticated through GoodTime to ensure their emails don’t land in recipients’ spam folders. The domain in the sender’s From address must align with a domain authenticated for GoodTime sending. If a bounce says the From header is not aligned with an authenticated SPF or DKIM organizational domain, verify which sender address and domain were used. If that domain is not authenticated, ask your organization’s IT administrator to configure it through the documented GoodTime setup, or change the sender address to use an already verified domain. After correcting the sender domain or address, send a test invite or monitor the next batch to confirm delivery; this does not guarantee that every delivery failure has the same cause.
📎 NOTE: Accounts that have previously set up CNAME record authentication via GoodTime are already adhering to the best practices suggested by Google and Yahoo. Therefore, no action is required if the sender’s From address uses the authenticated domain. If the sender uses a different domain, that sending domain must also be authenticated, or the sender address should be changed to use an already verified domain. If you are unsure, please do not hesitate to reach out to your CSM to verify your authentication status.
If you have not yet set up CNAME record authentication through GoodTime, or need to authenticate a different sending domain, please share this link with your organization’s IT administrator so they can configure the correct settings and avoid any disruptions in email deliverability.